The brief for our A2 production (G322: Advanced Production) is to produce a promotional package for the release of an album for an unsigned British band or Artist. Features of the promotional package will include:
- A promotional music video
- Cover for its release as part of a digipak (CD/DVD package)
- A magazine advertisement to promote the digipak.
The written content within the course, to be uploaded onto my blog, includes researching and planning a video production, research and planning print productions and research into potential target audiences, focusing on how audiences consume music and popular culture. The music video itself will be a 2-4 minute product, accompanied by a (minimum of) 4 panel digipak and an A4 size advertisement for a magazine, promoting the band/artist/digipak. Finally, I will upload a 4 question evaluation reviewing my final products, using a variety of electronic platforms to present and exhibit my responses.
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