Case Study 1)
Media Language:
Analysis of music video focusing on media language and referencing appropriate aspects of Goodwin's theory of music videos
Case study 2)
Genre:
Explore and focus on how genre is utilised in aspects of mise-en-scene. Which props/costumes/locations are common in different music genres? How is this different between genres?
Case Study 3)
Narrative
Discuss the purpose and appeal of aspects of the narrative structure. For example, match on action, flashbacks, montage, split screen, performance combined with back story.
Case Study 4)
Representation
Discuss the ways aspects of mise-en-scene represents gender, ethnicity, sexuality, cultural/ regional identity, status and youth.
Case Study 5)
Audience
- Identify 1-2 music videos and research target audience. Think about researching social networking sites, user comments on YouTube, official fan websites etc,
- Explain how the audience can identify with aspects of mise-en-scene, for example, performers, costumes, aspects of popular culture, strong inter textual references genre etc.
Extension Task - Independent research into the music industry
- The Norwich/local music scene - researching unsigned British bands in Norwich, to include performance, venues, problems of getting signed, messages and values in music. How they represent aspects of contemporary Britain. Or researching the ups and downs of a local unsigned band
- Women in the Music industry
- Researching aspects of summer music festivals - audience, performance, ratio of British bands to bands from elsewhere, representation of gender and race in play lists.
- The importance of radio in the promotion of new British artists/ bands? - This could include researching radio schedules and listening to radio programmes that focus on unsigned artists. information could focus on the ratio of male and female artists from ethnic minorities and genres. also quotes from DJs would be useful to support/ illustrate points
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